Med Tech Consulting
for growth and transformation

Haug Management Consulting
Hans-Peter Haug
Owner Haug Management Consulting
Banker, Business Economist, MBA, MBA
A strategy is good if it is also implemented.
I support companies in the medical technology (medtech) sector in creating clarity, strengthening structures, and enabling sustainable growth. Whether in strategic alignment, regulatory requirements (MDR/IVDR), or phases of change and scaling, I accompany companies with a clear focus on the essentials.
Contact:
Feel free to connect with us directly on LinkedIn

For over 25 years, I have been working as a consultant and founder and managing director of Haug Management Consulting, specializing in medium-sized manufacturers, suppliers, and technology-oriented healthcare companies.
What sets me apart:
- Deep industry knowledge
- Practical strategy models
- Experience from more than 80 consulting projects
- Consulting for Medtech companies
- Successful market development in Germany through more than 25 years of own industry experience in top positions as well as more than 100 years of market experience within HMC.
- Excellent network with close & resilient contacts to all renowned distributors in the field of general practitioners as well as in the hospital sector
- Very close contact to medical societies and opinion leaders
You want to be successful on the German market:
we are the solution!
Strategic planning & business optimization
Market entry strategies
Communication strategies
Sales strategies & active execution
Active sales support
Our comprehensive consulting services for Medtech companies ensure your success in the German market through strategic planning and business optimization. With over 25 years of industry experience in top positions and more than 100 years of combined market expertise within HMC, we provide tailored market entry strategies to navigate the competitive landscape effectively.
Our expertise in communication strategies ensures your brand resonates with the right audience, while our proven sales strategies and active execution approaches drive growth and market penetration. Additionally, our active sales support leverages an excellent network of close, resilient contacts with renowned distributors in both general practitioner and hospital sectors, ensuring seamless market integration and sustained success.
Ready to succeed in the German market?
Contact us today for a consultation!